Investment in e-sport

Source: Xinhua | 2018-04-27

ORIENTAL Pearl plans to raise investment in e-sport by integrating media channels and game business, including setting up a 130,000-square-meter e-sport park in Shanghai, the firm said yesterday.

The Shanghai-listed company plans to integrate media and e-sport business and hold e-sport events in landmark sites like the Oriental Pearl TV Tower in Pudong. It plans to set up a 130,000-square-meter e-sport park and a 13,000-square-meter hall for e-sport.

Oriental Pearl is pushing the “Fast-Forward Button” on e-sport as it aims to tap China’s e-sport user base of 450 million in the near future, up from 200 million now, it said.

China’s e-sport market revenue is expected at 78.6 billion yuan (US$12.5 billion) in 2018, up from 64.7 billion yuan last year, amid a huge pool of gamers, rising sales of mobile game gadgets and tournaments offering big prize money, said China Insights Consultancy.