Source: Xinhua | 2016-12-13
Your problem:
What concept is the hottest in the 21st century? The China Concept! Everyday, there have tens of millions of Chinese merchants and companies try to know more about products from other countries, about everything overseas.
What is spreading at the highest speed in the 21st century? The Internet. Millions of Chinese people are surfing on the Internet for outside news.
However, most of the Chinese Internet users do not understand English. According to studies by the IDC, the amount of products bought by users from websites in their own language is over 4 times than that from a website in a foreign language; more than 95% Internet users search for information in their mother tongue… Therefore, although your website may be accessed worldwide, it may not be accepted by Chinese Internet users. This lack of a Chinese version of your website will greatly restrict your marketing effects for your business in China.
Do you want your product to be more popular in China? Do you want to draw more attention from the Chinese people? Then, have your own Chinese website built up! Without doubt this is the most important and critical Internet marketing strategy for your website here in China. Build a Chinese website suitable to all local users.
What we can provide you:
Contents & Process for the Construction of a Chinese Website:
1. Preliminary analysis of the original website, determining the contents to be translated.
2. Evaluation of the style of the Chinese pages to be designed, with suggestions made.
3. Translation into Chinese according to the characteristics of the specific business. The translation flow is consistent with the internal quality control processes of Busiunion.
4. Webpage design according to the translated information.
5. Additional art design for images.
Additional Services:
1. Busiunion will submit your Chinese website to online search engines such as Google, Baidu etc.
2. Busiunion will define proper key words for your Chinese website so as to facilitate the search and inquiry by Chinese users.
3. Busiunion will suggest ongoing updates for your website.
How we do:
Busiunion provides professional translation services for websites in Chinese and foreign languages. The project team consisting of professional website designers and translators offers an integrated service covering webpage design, translation, art design, image processing etc.
Website localization does not mean construction of a website in the Chinese language only. A localized website requires a uniform design that conforms to the Chinese culture and the browsing habits of Chinese Internet users. Furthermore, a high-standard translation adds to your confidence for entering the Chinese market!
On the basis of the in-depth knowledge about the Chinese culture and rich experience of information and network technologies, Busiunion supplies integrated multilingual solution for enterprise website construction with the professional translation team and IT work team: we can undertake comprehensive design and development of a Chinese website, translation and redesign of the Chinese version of any website currently in a foreign language, or the construction of a new Chinese version website. Busiunion provides language solutions for your enterprise website, promoting your business to the whole world.
Software localization
"Software Localization" refers to the process of converting and customizing software product in accordance with end user’s customary usage. The process includes translation, multi-byte character set support, redesign and adjustment of user interface, adjustment and enhancement of localization functions, desktop publishing (DTP), compilation, testing, etc
Difference between "translation" and "localization":
Translation is a subset of localization.Translation is the process of transforming the source language into another language.
Apart from translation, localization also needs to alter the product in many aspects to make the software comply with the local system platform and customary usage, and avoid inappropriate or offensive language.
Software localization mainly includes the following aspect:
Localization of user interface
Localization of user help
On-line assistance
Readme
Manual
User guide
Specific content of service includes:
Translation of user interface and help system
Redesign and adjustment of user interface
Source code double byte support adjustment
Translation and adjustment of index content
Enhancement and adjustment of functions
Translation and typesetting of program codes and user manual
Graphics and desktop publishing
Term extraction and project management
Simple compilation
Testing
The Internet is a globalized network. For enterprises and organizations seeking the establishment of Internet-based business process, commercial mode or presentation window, there is a requirement for them to conform the content presentation on their website with the linguistic culture of the target groups. Website localization serves the very purpose.Differing from simply translating the content of website into target language, website localization requires a close combination of the entire content of the website and the linguistic culture of the target group.
With respect to website localization, Busiunion is able to provide the following services:
development and maintenance of multi-language website;
localization and internationalization of website, one-stop service;
dynamic maintenance and update of content on new website in comparison with the original website after localization;
localization of website database;
We can help customers convert their content (HTML, dynamic multi-media, flow media and XML) into the native language and culture of Chinese customers (target users including mainland China, Taiwan and Hong Kong) , including localization of languages and technologies; we also provide assistance to customers in the management of content related to Chinese.
Website update and maintenance
When localization is completed, Busiunion may follow it up with further localization of changes in content of the website, and, with customer's permission, deliver the content to remote locations accordingly or send the updated documents directly to the customer, thus achieving dynamic updating of customer's globalized website with latest content. "Website Content Management" includes timely update and modification of web pages, such as "press release", "new content", "new product release", etc. In most cases, we can update the information on customer's web pages within 24-48 hours as per customer requirements from time to time.
Contact: Newyork Liu
Email: marketing@busiunion.com
Wechat: NewyorkLiu
Company: Busiunion
Add: No. 351, Tianshanxi Road, Changning District, Shanghai, China