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Industry News

Culture to be displayed

CHINESE cultural products will be displayed at the Licensing Expo 2017 in Las Vegas in the United States later this month.

As the largest and most influential licensing trade show worldwide, the expo, boasting a history of 35 years, connects the globe’s most influential entertainment, character, fashion, art and corporate brand owners and agents with consumer goods manufacturers, licensees and retailers.

State-level public museums including Palace Museum, Shanghai Museum and Dunhuang Research Academy are expected to take part in the expo from May 23 to 25.

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